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Imperium Network – Spotify Playlist Service Review

Imperium Network – Spotify Playlist Service Review

Service Rating | 3/5

A few weeks ago we went ahead and tried out the Musicvertising playlist service. Sadly, we weren’t impressed by the results and we found it super sketchy in certain areas. If you want to check that article out click here. This week we are going to review Imperium Network! We gave them a shot last month (July 2022) through one of our super secret artist accounts and got the results for you. Keep in mind that we try our very best to be precise with our results based on what we find on our Spotify Artist account but it may be off a bit and we are not affiliated with any of these playlist services we review. We are giving you HONEST reviews so that you don’t have to spend money on useless strategies for your music releases. So getting back to where we were… is this service worth it? Is it what they say it is? And what kind of impact or results did we get from it? Let’s get straight to it!

The Pricing, we think it’s confusing.

As soon as we landed on the product pages for this playlist service we noticed that the pricing and description for the packages they offer are not clear. For example, we didn’t know how long this service would run since there are no mentions of that. The deals are packaged into small, medium, and large promotions and only provide claims of guaranteed work. That in itself gave us some red flags but we continued to purchase the small promotion option so that we can try their services out and write this review. We do want to note that we got the promo pack on sale but it turns out they always have “sales” with a ticking timer on their website. This is just a marketing tactic they employ.

We will say that, unlike our last experience with Musicvertising where the payment was done month-to-month (subscription-based), Imperium Network only charges you a one-time fee. The screenshot for the pricing as of August 2022 is below so that you can check that out yourself. 

Current Pricing as of August 2022

Playlist Placement Results, it didn’t make sense for our song.

When it came down to the playlist placement it wasn’t what we expected. They did deliver BUT it wasn’t making sense. The placements were irrelevant or not matched to the song we submitted for placement. The placements didn’t make sense at all! Our submission was a sad pop song, with slower BPM and they placed us in a “Cardio” and “Chest Workout” playlist. What the heck! This is not a good playlist placement! Why? Well, think about it, if someone is actually listening to the playlist during a workout and all the songs are upbeat and then it lands on our song what happens? They will probably go “WTF is this?” and then they would just skip our song entirely. We found several playlist placements that were not fitting our genre and pop song overall. It felt like there so called “reps” just placed our song is random playlists without giving a second thought to our song. In conclusion, our music was NOT delivered to the right target audience. 

The Results were, well, SMALL.

After looking at the playlist placement we went ahead and took a look at our audience stats and well the results were SMALL, just as they promised. We got a total of 177 listeners and 301 streams. If we take those calculations against the placements, we had a total of 197 streams and 168 listeners from the Imperium Network services. As you can tell by our audience graphs below there was a slight spike at the start of the service and then towards the end, it flatlined which is typical with these type of services.

STREAMS
LISTENERS

As for the followers, we didn’t see much there! Maybe a follower or two from the entire Spotify promotion.

Our conclusion about Imperium Network Spotify Promotions

We give it 3 stars out of 5 and this is why:

  1. They did place us on quite a few playlists and they showed up on our Spotify Artist Account. That proves that they delivered. We also didn’t get the feeling that they were fake or bots. The part where they failed is that they did not place us on the appropriate playlists and did not get us in front of the right audience for our music. We will note that they did email us throughout the entire process with updates which other services such as this one don’t normally provide, so kudos on that.
  2. The results were small. They spiked at the beginning of the service and flatlined towards the end. The streams and listener’s gain was okay but were not the best results we were hoping for since playlist placement was off. And there was no increase in followers throughout the entire service which does make sense since we weren’t targeting the correct audience.

Do we recommend it? No, we think there are better ways to spend your money and don’t think it’s the best strategy for serious bands and artists wanting to build a solid fan base. But if your goals is to increase your numbers in streams and listeners with no subscription then this would work for you.

Musicvertising – Spotify Playlist Service Review

Musicvertising – Spotify Playlist Service Review

Service Rating | 2/5

As you know here at Unseen Plays we are always going to try to help out emerging artists. Part of helping you guys is to try out some services from time to time and let you know if they are legit and worth the money. Today we are going to discuss our use of Musicvertising and we bet you’ve seen them pop up on your Instagram or Facebook Ads section. According to their website they will provide “real and targeted Spotify promotion” and offer you a certain amount of streams and followers in exchange for enrolling into one of their plans. The cheapest and most affordable plan starts at $49 but we got the chance to try them out for only $10 through an advertisement we found via Instagram. So are they worth it and most of all are they legit? Let’s see!

When it came to followers…

All right so something to make sure you know, we only ran a campaign with them for 1 month on their “Starter Campaign”. This plan offers you up to 5000 streams and 500 followers. And to keep ourselves out of trouble we aren’t gonna mention the artist we used for the campaign.

So when it came down to followers we got an increase of 366 on the first week BUT we didn’t reach the 500 as promised by the end of the campaign. But what was REALLY sketchy is that going into the Week 2 we saw a drop in those same followers and by the end of the month (Week 4) we only had 40 followers! Check out the GIF above to see for yourself.

When it came to Streams…

When it came to streams we never saw the 5000 they promised, we reached a total of a little over 2000 streams as shown in our screenshot above. Now, we didn’t really care whether or not we got the streams, what we really cared about was whether they were fake or not. So we waited for a few weeks to see if the “playlists” they placed us in would appear under Music > Playlists section in our Spotify Artists account. We saw NO activity whatsoever on getting added on any playlists! So in other words, how can we be getting streams with no real playlist placement showing up? Another thing to watch out for is when a music promotion company/agency won’t share the playlists they added you on or the Advertisements they claim they use. Musicadvertisement does not disclose this information to you anywhere on their site after sign up nor email you any information. We feel that if you are an “agency” working on behalf of an artist that information should be showcased in some way or form to prove the work.

Our Conclusion about Musicvertising

Overall, looks like a great website with lots of credibility BUT to us – it feels fake & were pretty sure they are using bots somewhere in the mix. We think the followers really gave it away, no playlist placement at all and as for the streams we can’t say for sure if they are legit (especially cause this company does not disclose the ads they use for our music) but thankfully we only got charged $10 to out their starter plan! We thought that maybe that was a way for them to show us that they were a REAL service but in our eyes, they failed the test.

We are glad we didn’t have to pay the full $49 for this service and don’t recommend it to you if you are an artist or band looking for playlist placement. We will have to live with our artist page having bad analytical information for a bit but it was worth a shot to showcase it to you! If you are currently using a music promotion company/agency such as this one it is really important to set up your Spotify Artist page to get a visual and understanding on what you are paying for. Always check the work, we recommend it!